This blog begins my four-part series on business storytelling. Enjoy, share, and if you are interested in my business storytelling workshops, get in touch. Despite the linear, objective thinking that drives much of business communication, linear, objective communication often fails woefully. For example, take our current Treasurer (she says, stopping short of adding the word… Continue reading Business storytelling, part #1: How to transform your business and people with stories
Category: Communication
Perfect motivation
So I was late paying my phone bill. Instead of threatening to cut off my phone, the message I received from the telco told me that “to continue to enjoy uninterrupted service” I should pay. Which I did, after a quiet giggle to myself: they’ve had some training in “positive” language! I see this in… Continue reading Perfect motivation
Congruent communication packs the biggest punch
Some stats are quoted so glibly that they are no longer facts. They become memes. For example, this one: When talking,Words account for only 7% of communicationTone of voice accounts for 38% of communication Body language accounts for 55% of communication These stats are often translated to, “93% of communication is non-verbal”. You’ve probably seen… Continue reading Congruent communication packs the biggest punch