A few weekends ago I was at a great event held by my dear friend Alice Haemmerle at her beautiful home overlooking Sydney’s Northern Beaches. Maybe I was high on all the good vibes and brilliant content, maybe I zigged when I should have zagged, but when my high heels met her very shiny marble… Continue reading Great returns
Category: Performance and creativity
The great disaster that wasn’t (and won’t be)
My cousin has a loudmouth husband. Let’s call him Luis. Luis is opinionated, hilarious, and very sure of himself. And one night he invited all the family to partake of his famous handmade ravioli. But first, the appetiser. Now, in the interests of transparency, you should know that as much as I rely on words… Continue reading The great disaster that wasn’t (and won’t be)
The difference between marketing and communication
Ach – it all gets lumped in together: marketing, communication, PR. They each have their forms and functions, but because there’s so much crossover (and because, let’s face it, communication is embedded into every damned thing), the lumping happens. But it’s important for a business or organisation to know the difference. Why? Because if you’re… Continue reading The difference between marketing and communication