How to apologise like a jerk

Today is National Sorry Day. This day is hard-won for our Indigenous peoples, and there have been many thoughtful pieces and events to observe it. I’ve got nothing to add to them, so I’m taking this opportunity to talk about apologies themselves. Australia’s first attempt at saying sorry was piss-poor. The government of the time… Continue reading How to apologise like a jerk

The great disaster that wasn’t (and won’t be)

My cousin has a loudmouth husband. Let’s call him Luis. Luis is opinionated, hilarious, and very sure of himself. And one night he invited all the family to partake of his famous handmade ravioli. But first, the appetiser. Now, in the interests of transparency, you should know that as much as I rely on words… Continue reading The great disaster that wasn’t (and won’t be)

Creating your content strategy – the bare bones

  For the past few weeks I’ve been preaching the good news about content strategies and all they can do for you. And yes, putting my hand up as someone who can create one for you. But you can create one yourself, and I’m putting my hand up as someone who can help you do… Continue reading Creating your content strategy – the bare bones